How much is Brooks Brothers made to measure

1. Made-to-Measure Suits

  • Starting Price: ~$1,300 – $1,500

    • This typically gets you “Level 1” or “Book A” fabrics, which are comparable to their standard “1818” off-the-rack line (Super 110s or 120s wool).

  • Mid-Range: $1,800 – $2,200

    • This includes better Italian fabrics (VBC, Reda) and more customization options.

  • Premium (Golden Fleece level): $2,500 – $3,000+

    • This is for top-tier fabrics like Loro Piana or Zegna, and often includes higher construction quality (full canvas).

2. Made-to-Measure Shirts

  • Price Range: ~$160 – $300+ per shirt

    • Entry Level (~$160): Standard cottons, similar to their non-iron off-the-rack shirts.

    • Premium (~$250+): Thomas Mason or Sea Island cottons.

  • Minimums: There is often a minimum order (usually 3 shirts) for first-time customers, though this policy varies by store manager.

Important Notes on the Program

  • “Custom” vs. “Made to Measure”: Be careful with the terminology.

    • Online “Custom” (Cheaper): You pick a standard size and tweak the sleeve length/collar. This is barely different from off-the-rack.

    • In-Store “Made to Measure” (The Real Deal): A specialist takes roughly 20+ measurements, you try on “fitting blocks” (a sample jacket), and you select every detail (linings, buttons, pocket styles).

  • Sales: Brooks Brothers frequently runs “2 for $X” deals on MTM suits (e.g., “2 Custom Suits for $2,400”) during their semi-annual sales (typically June/July and December/January). This is the best time to buy.

  • Manufacturing: Since their bankruptcy and restructuring (2020), most MTM production has moved. While they used to use Martin Greenfield (USA) for top-tier suits, many are now produced in Thailand or China in high-end facilities, though the quality remains generally reliable.

Is it worth it?

  • Yes, if: You have a “difficult” fit (e.g., massive drop from chest to waist) or want a specific fabric not sold in stores.

  • No, if: You fit the standard “Regent” or “Milano” sizes well. You are often paying a ~30% premium just for the customization.

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