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ASOS vs SHEIN, Which Offers Better Value for Your Wardrobe?

ASOS vs SHEIN, which offers better value for your wardrobe?
Image Source: pexels

When shopping for clothes, you want to get the most for your money, but deciding between ASOS vs SHEIN depends on your priorities. If you value good quality and a wide variety of choices, ASOS is an excellent option, boasting over 25 million users worldwide. On the other hand, if you prefer to keep up with the latest trends or save money, SHEIN is the way to go, attracting around 230 million visitors each month. While ASOS offers strong quality and numerous options, SHEIN excels in providing affordable and stylish outfits. Ultimately, what matters most to you will guide your decision on which brand suits your style and budget best in the ASOS vs SHEIN debate.

Key Takeaways

  • ASOS sells clothes that last longer because they are made well. This makes ASOS a good choice if you want clothes that stay nice for a long time. SHEIN costs less money, so you can buy new styles without spending too much. This is great for people who like fashion but do not want to spend a lot. Both stores have discounts, but SHEIN gives more ways to save money. SHEIN has a points system and free shipping with a lower price. ASOS is better for people who need different sizes. They have more sizes and styles to pick from. SHEIN’s sizes are not always the same. ASOS is easier to shop at because you can return things easily. ASOS also ships your order faster than SHEIN.

ASOS vs SHEIN: Price

Price Points

When you shop for clothes, price often comes first. You want to know if you can get more for your money. In the asos vs shein debate, you will notice a big difference in price right away.

  • Women’s dresses on shein usually cost between $10 and $25. You can find cute, trendy styles for less than the price of a movie ticket.

  • On asos, prices are higher. You pay more, but many shoppers say you get better quality. While asos does not always list exact price ranges, you will see most items cost more than shein.

  • For men’s jeans, shein is much cheaper. You can often buy two or three pairs on shein for the price of one on asos. Shein jeans usually cost $5 to $30. Asos jeans range from $20 to $60.

If you want to stretch your budget, shein gives you more options for less money. Asos costs more, but some people feel the quality-to-price ratio is worth it. You have to decide what matters most to you—saving money or getting higher quality.

Tip: If you like to change your wardrobe often, shein’s affordability makes it easy to try new trends without spending a lot.

Discounts & Shipping

Both asos and shein love to offer deals, but they do it in different ways. You can save even more if you know when and how to shop.

  • Asos has a Sale section where you can find discounts up to 80% off during big events. You might also see site-wide sales with 30–70% off. Sometimes, you can use promo codes for an extra 10–20% off. Students get 15% off their first purchase.

  • Shein gives you points for shopping, which you can use like cash. You can stack these points with other deals. Shein also has promo codes and cashback offers, so you can save a little more on every order.

Here is a quick look at the types of discounts you might see:

Discount Type

Typical Value

Stackable?

Best Used With

Site-Wide Sale

30–70% off

Yes

Promo codes, cashback

Promo Code

10–20% off

No

Seasonal sales

SHEIN Points

$1 = 100 pts

Yes

Non-sale periods

Cashback Portals

3–12%

Yes

All major sales

Student Discount

15% off

Limited

First purchase

Shipping costs also matter when you think about value. You do not want to spend all your savings on delivery fees.

Retailer

Free Shipping Threshold

Express Shipping Cost

ASOS

$50

Not specified

SHEIN

$39

$12.90

Shein has a lower free shipping threshold, so you can get your order delivered for free if you spend $39. Asos gives you free shipping if you spend $50. If you want your items faster, shein charges $12.90 for express shipping. Asos does not always list express shipping costs, so you may need to check at checkout.

When you compare asos vs shein, you see that shein wins for price and affordability. Asos gives you more chances for big discounts, but you pay more up front. Shein lets you buy more for less, and you can stack deals for even better value.

Note: Always check for promo codes before you buy. Both asos and shein update their deals often, so you might save even more.

Quality Comparison

ASOS Quality

When you shop at asos, you notice they care about quality. Their clothes use many kinds of materials. Some items have polyester and polyamide. These are man-made and can let out tiny plastics when washed. You also see cotton and viscose. These use a lot of water and chemicals, which can hurt the environment. Sometimes, asos sells clothes made with Tencel. Tencel comes from trees and is better for nature because it uses a closed loop to make it.

The fabric matters for how long your asos clothes last. Many people say asos clothes feel strong and well-made. For example:

  • A floral wrap dress from asos lasted through 12 washes. It did not fade or break.

  • Shoppers like the seams and stitching. They say these stay strong for a long time.

  • Asos clothes often keep their shape and color longer than cheaper ones.

Tip: If you want your clothes to last, pick asos items with thick fabric and strong seams. These are usually better and last longer.

Asos follows fashion trends, but some styles may not last if you wear them a lot. Always check the product details and reviews before you buy. This helps you choose clothes that fit your needs for quality and how long they last.

SHEIN Quality

When you look at shein, you see lots of trendy clothes for low prices. But you might wonder, “Are they good quality?” Shein uses many fabrics, and each one changes how the clothes feel and last. Check out this table to see what you get:

Fabric Type

Description

Quality Implications

Synthetic Fabrics

Man-made textiles created through chemical processes.

Durable and affordable but can contribute to microplastic pollution and have environmental concerns.

Conventional Cotton

Natural fiber widely used in clothing.

Generally better for the environment but may not be as durable as synthetic options.

Toxic Materials

Includes phthalates, lead, and formaldehyde found in some garments.

Can cause health issues like skin irritation and allergies, raising concerns about overall garment safety.

Polyester

Commonly used synthetic fiber in SHEIN products.

Versatile and durable but primarily derived from non-renewable resources.

Recycled Polyester

Made from recycled materials, part of SHEIN’s sustainable initiatives.

Better for the environment compared to virgin polyester, but still has some drawbacks.

Viscose

Semi-synthetic fiber derived from wood pulp.

Offers a soft feel but can have environmental impacts depending on sourcing practices.

Shein has been criticized for using poor materials. Some clothes have harmful chemicals like phthalates, lead, and formaldehyde. These can make your skin itch or cause allergies. Always check the product details and reviews before you buy from shein.

Note: Shein sells clothes made with polyester, recycled polyester, viscose, and textile waste. Their ‘evoluSHEIN by Design’ line uses at least 30% better materials, like recycled polyester and responsibly sourced viscose.

When you read shein reviews, you see mixed thoughts about quality. Some people love their leopard print cardigan. They say it is soft and well-made. Others complain about dresses with buttons falling off and loose threads after washing. You might get a good deal, but some clothes do not last.

  • Shein has cheap fashion, but the quality is not always the same.

  • You may find some clothes that are better than you expect, but others may not be good.

  • Shopping at shein can be a hit-or-miss experience.

If you want to save money and try new looks, shein gives you many choices. But remember, the quality changes, and some clothes may not last long.

Tip: Always read reviews and look at photos from other buyers. This helps you find shein clothes with better quality before you buy.

Style Range & Trends

Style Range & Trends
Image Source: pexels

Trendiness

You want your wardrobe to feel fresh and exciting. If you love to follow the latest style trends, you probably look for brands that update their selection often. SHEIN stands out for its trendy and bold pieces. Many Gen Z shoppers pick shein when they want to make a statement. You see shein mentioned in fashion trend reports all the time. Here are some brands that Gen Z loves for style:

  • SHEIN is a top choice for trendy and statement-making pieces.

  • Forever 21 also ranks high for Gen Z shoppers.

  • These brands show up often in reports about what’s hot right now.

ASOS also keeps up with trends, but you might notice their selection feels a bit more classic and versatile. If you want a mix of new styles and timeless looks, asos gives you both.

Product Variety

When you shop for clothes, you want a big selection. You want to find everything from basics to bold pieces. Both asos and shein offer a huge range, but they focus on different things. Check out this table to see what each brand brings to the table:

Brand

Product Categories

ASOS

Clothing, Accessories, Lifestyle Products

SHEIN

Fashion, Accessories, Diverse Styles and Designs

ASOS gives you a wide selection that covers clothing, accessories, and even lifestyle products. You can build your whole look in one place. SHEIN focuses on fashion and accessories, but their selection of styles and designs feels endless. You can scroll for hours and always find something new.

Size Inclusivity

Finding the right fit matters for everyone. ASOS does a great job with size inclusivity. You see a wide selection of sizes, from petite to plus. Their style range includes tall, maternity, and curve collections. SHEIN also offers extended sizes, but their selection can feel hit or miss. Some styles come in many sizes, while others do not. If you want more options for every body type, asos usually gives you a better selection.

Tip: Always check the size guide before you buy. Both asos and shein have different sizing charts for each style, so you want to make sure you get the best fit.

You get a lot of choices with both brands. If you want the latest style for less, shein is your go-to. If you want a bigger selection and more size options, asos is hard to beat.

Fit & Sizing

Sizing Accuracy

You want clothes that fit well. When you shop online, sizing accuracy matters a lot. asos gives you detailed size guides for every item. You can find measurements for chest, waist, and hips. This helps you pick the right size. shein also offers size charts, but sometimes the numbers feel confusing. You might see a dress marked as “medium,” but the measurements look smaller than other brands. If you check reviews, you notice shoppers often say shein sizes run small. You may need to size up for a comfortable fit.

Tip: Always measure yourself before you order. Compare your numbers to the size chart for each item. This helps you avoid returns and disappointment.

Consistency

Consistency makes shopping easier. You want to know that a size “large” will fit the same way every time. asos sells clothes from many brands and styles. This can make sizing tricky. Here are some things customers have noticed:

shein also has some sizing issues. You might buy two shirts in the same size, but one feels much smaller. Some shoppers say shein sizing is not always reliable. You should read reviews and look at buyer photos to see how items fit real people.

Try-On Experience

Trying on clothes at home feels different than in a store. asos makes returns easy if something does not fit. You can send items back for free in many cases. This lets you try different sizes without worry. shein also offers returns, but you may need to pay a small fee. The process takes longer, and you must wait for your refund. If you want a smooth try-on experience, asos gives you more flexibility.

Brand

Free Returns

Return Window

Refund Speed

asos

Yes

28 days

Fast

shein

Sometimes

35 days

Slower

Note: Always check the return policy before you buy. This helps you shop with confidence and avoid surprises.

You want clothes that fit well and make you feel good. Both asos and shein offer size guides and reviews, but sizing can change from item to item. If you want more reliable sizing and easy returns, asos may be the better choice. If you love trying new styles and do not mind sizing surprises, shein gives you lots of options.

Shopping Experience

Shopping Experience
Image Source: pexels

Website & App

You want shopping to feel easy and fun. Both asos and shein offer websites and apps that help you find what you need fast. asos gets high marks for its app. On Google Play, it has a 4.7 rating with over 500,000 reviews. The App Store shows an even higher 4.8 rating from 1.7 million users.

Platform

Average Rating

Number of Reviews

Google Play

4.7

500,000+

App Store

4.8

1.7 million

shein also gets lots of feedback. Most users give it 5 stars, but some have issues. Here’s a look at the ratings:

Rating

Percentage

5-star

60%

4-star

12%

3-star

5%

2-star

5%

1-star

18%

Bar chart showing SHEIN user ratings percentages

You can see that most people like shopping on both platforms, but asos stands out for its smooth app experience.

Shipping Speed

You want your order fast. asos ships to the US in about 5 to 8 business days. If you live in Alaska or Hawaii, it can take up to 14 days. shein offers two choices. Standard shipping takes 7–14 days, while express shipping is a bit faster at 5–10 days.

Shipping Method

Delivery Time (U.S.)

asos (Standard)

5–8 business days

shein (Standard)

7–14 days

shein (Express)

5–10 days

Returns & Refunds

Returning items should be simple. asos gives you 28 days to return most orders. Refunds usually show up within 14 days after they get your return. shein lets you return items within 35 days from your purchase date. Refunds take 10 to 15 business days after processing.

Aspect

asos

shein

Return Window

28 days

35 days

Refund Processing

Up to 14 days

10–15 business days

Tip: Always keep your return tracking number until you get your refund.

Customer Service

You want help when you need it. asos tries to answer questions, but sometimes you wait longer than you want. Many retailers, including asos, reply in about 10 hours, but they answer less than 20% of questions on social media. shein has live chat, which helps some shoppers get quick answers. Still, you might see delays, especially during busy times. Some people say refunds from shein take longer, and support can be hit or miss.

Note: If you need fast help, try live chat first. For both asos and shein, patience may be needed during busy seasons.

Sustainability & Ethics

ASOS Initiatives

You may wonder how asos deals with being eco-friendly and fair. This brand tries to make fashion better for people and the planet. asos uses recycled materials in some clothes. They work to make their products better while also caring about nature. Look at this table to see how asos does compared to other brands:

Brand

Percentage of Plastic-Containing Clothing Using Recycled Plastics

Proportion of Clothing Containing Recycled Materials

asos

6%

4%

Boohoo

2%

2%

Missguided

4%

5%

PrettyLittleThing

1%

1%

Average

3%

3%

asos is above average for using recycled plastics and materials. You have more choices if you want to shop in a greener way. The brand also tries to make work better for people and cut down on waste. You can find collections with nicer fabrics, and asos tells you about their suppliers. This helps you trust what you buy from them.

Bar chart comparing recycled plastics and materials percentages for ASOS, Boohoo, Missguided, and PrettyLittleThing

Tip: If you care about the planet, asos gives you more options for recycled and green materials than most other brands.

SHEIN Practices

shein does things differently. You see new styles almost every day because they are all about fast fashion. The brand wants to keep prices low and follow trends, but this can make you worry about the planet and quality. shein has started to do better. Here are some things they are working on:

  • Factory upgrades and improvements: US$15 million

  • Centre of Innovation for Garment Manufacturing: US$40 million

  • Community services: US$15 million

shein plans to spend US$70 million on supply chain help until 2028. The brand also signed the UN Global Compact, which means they support human rights, fair work, and caring for the earth. You see some good steps, but fast fashion still makes it hard to be truly green and high quality. Many clothes use man-made fabrics, and people still talk about waste and work problems.

Note: If you want the best quality and care about fairness, asos is better with more recycled materials and clear rules. shein is trying to improve, but fast fashion makes big changes harder.

When you compare asos vs shein, you see each brand shines in different ways. Think about what matters most to you:

  • If you want to save money, asos vs shein shows shein wins for price.

  • For better quality and sizing, asos vs shein points to asos as the top pick.

  • If you care about style, both brands offer lots of choices, but asos gives you more reliable fits.

  • For shoppers who value ethics, asos leads with its focus on sustainability.

Choose the brand that fits your needs. Trust yourself and shop with confidence!

FAQ

Is ASOS or SHEIN better for plus-size options?

You get more plus-size choices at ASOS. They offer tall, petite, maternity, and curve collections. SHEIN has some plus-size styles, but the selection changes a lot. If you want more reliable sizing, ASOS is your best bet.

Can I trust the sizing on SHEIN?

SHEIN sizing can feel tricky. Many shoppers say items run small. Always check the size chart and read reviews before you buy. You might need to size up for a comfy fit.

Which brand ships faster to the US?

ASOS usually ships in 5–8 business days. SHEIN’s standard shipping takes 7–14 days, but express shipping can be faster. If you want your order quickly, ASOS often delivers sooner.

Are returns easy with both brands?

ASOS makes returns simple and free for most orders. You get 28 days to send items back. SHEIN gives you 35 days, but you may pay a small fee. Refunds from SHEIN can take longer.

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Azknit Knitwear Expert shares practical, factory-level insights from over 20 years of OEM/ODM sweater manufacturing in Dalang, the world’s sweater capital. Specializing in 3G–18G knitting, premium yarn engineering, fast sampling, and bulk production, they help brands understand materials, stitch structures, and real-world manufacturing workflows. Their content is trusted by global apparel buyers seeking reliable, technical guidance on quality knitwear development.
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